Service Quality Matters
Fierce competition drives change to survive and thrive. With increased pressure from the "triple-play" services being offered by cable MSOs and mobile operators, telecommunications carriers are rapidly updating their infrastructures and rolling out new converged services (VoIP and IPTV) and bundled offerings to establish a competitive advantage. Today, carriers recognize that customers are driving the demand for next-generation voice, video, data, and wireless services. As a result, their focus is on keeping and growing their customer base by rapidly deploying new value-added services and assuring a consistent quality of customer experience that reduces subscriber churn.
Interactive services, such as VoIP and IPTV, are adding complexity and increased demands on carrier networks, while also introducing significant service quality challenges as new bundled services are launched. To consistently deliver quality services that ensure success, it's imperative that carriers implement an end-to-end service quality assurance solution.
With converged service assurance solutions from EXFO Service Assurance (formerly Brix Networks), carriers can constantly monitor the performance of their networks and their subscribers' and business customers' service quality. EXFO solutions perform continuous active testing and passive monitoring and measure quality of service (QoS) key performance indicators (KPIs) that enable carriers to quickly identify and fix problems before they impact customers.
The Brix System helps carriers:
- Assure the consistent delivery of quality services
- Meet customers' quality of experience requirements
- Deliver new services with confidence
- Increase average revenue per user (ARPU)
- Reduce customer churn
- Lower operational and customer care costs
Assure Any IP Service, Over Any Network, To Any Endpoint
Learn more how EXFO Service Assurance helps telecommunications carriers assure the quality of their service offerings: